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Social Media Link Longevity: Twitter Or Facebook?

If you’re using social media as part of your integrated marketing strategy, after you’ve created a piece of content, you probably share the link on Twitter, Facebook or both platforms. Kind of...

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How Fortune 500 Companies Use Social Media

When it comes to implementing a digital marketing strategy that includes an active social media presence, large corporations are often slow-moving, even hesitant adopters. Yet the importance of large...

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The Best [And Worst] Times To Post On Social Media

It’s the conundrum of social media marketers everywhere: you’ve got great content to share on your social networks, but if no one sees it, does it do any good? And that’s why discovering the best (and...

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